{"id":12487,"date":"2026-02-09T12:33:37","date_gmt":"2026-02-09T11:33:37","guid":{"rendered":"https:\/\/amaluthebrand.com\/event\/amalu-na-ljubljanskem-sportnem-festivalu-pop-up-moda-in-gibanje\/"},"modified":"2026-05-19T14:23:55","modified_gmt":"2026-05-19T12:23:55","slug":"amalu-na-ljubljanskem-sportnem-festivalu-pop-up-moda-in-gibanje","status":"publish","type":"event","link":"https:\/\/amaluthebrand.com\/sl\/event\/amalu-na-ljubljanskem-sportnem-festivalu-pop-up-moda-in-gibanje\/","title":{"rendered":"AMALU na Ljubljanskem \u0161portnem festivalu: Pop-up, moda in gibanje"},"content":{"rendered":"\n

6. septembra se je AMALU <\/strong>pridru\u017eil 3. Ljubljanskemu festivalu \u0161porta<\/strong> v Tivoliju z edinstveno pop-up predstavitvijo in elektronskim glasbenim programom. \u017de znan po seriji dogodkov SOBER IS FINE, je AMALU<\/strong> znova dokazal, da se lahko elektronska glasba, moda in dru\u017eenje lepo povezujejo brez alkohola \u2013 tokrat v bolj dru\u017einsko in \u0161portno naravnanem okolju. <\/p>\n\n

Festival gibanja in glasbe<\/strong><\/h4>\n\n

Elektronski program, ki ga je zaznamovala ESTORA <\/strong>– nova umetni\u0161ka podoba slovenske pevke Gaje Prestor \u2013 je privabil raznoliko mno\u017eico. Ogrevali so: Mini Dj Akademija ter Dejvi Dj. Obiskovalci vseh generacij so raziskovali edinstveno povezavo \u0161portnih aktivnosti in elektronskih ritmov ter glasbo do\u017eiveli kot dodatno dimenzijo gibanja in energije. Filozofija AMALU-ja se je zrcalila povsod: <\/strong>surovo, a dovr\u0161eno, trezno, a polno energije.<\/p>\n\n

Pop-up, ki je predstavil The Clarity Collection<\/strong><\/h4>\n\n

AMALU je tokrat prvi\u010d v \u017eivo predstavil svojo modno linijo The Clarity Collection. Ekskluzivna pop-up trgovina v samem sredi\u0161\u010du Tivolija je postala osrednja to\u010dka festivala. \u017denske so pomerjale kose, ob\u010dutile kroje in tkanine iz prve roke ter se nanje odzvale z resni\u010dnim navdu\u0161enjem. Kolekcija \u2013 oblikovana kot obla\u010dila za gibanje, ki so hkrati dovolj elegantna za dru\u017eabne dogodke \u2013 se je popolnoma ujela s sporo\u010dilom festivala: gibanje, jasnost in samozavest. <\/p>\n\n

Energija v druga\u010dni obliki<\/strong><\/h4>\n\n

Namesto klasi\u010dnih \u201cparty\u201d pija\u010d so se gostje osve\u017eili z pija\u010dami AMALU z dodatkom elektroliti Elotrans<\/strong>, kar je \u0161e okrepilo povezavo med vzdr\u017eljivostjo, zdravjem in stilom. Ta majhna, a pomenljiva podrobnost je doprinesla k posebnemu vzdu\u0161ju dneva, kjer so se moda, glasba in dobro po\u010dutje prepletali v enotno izku\u0161njo. <\/p>\n\n

Druga\u010den AMALU dogodek<\/strong><\/h4>\n\n

\u010ceprav je bila ta izvedba manj v znamenju pozno-popoldnevne \u201cparty\u201d energije, na katero je AMALU-jevo ob\u010dinstvo vajeno, je ponudila nekaj enako mo\u010dnega \u2013 odprto, vklju\u010dujo\u010do izku\u0161njo za dru\u017eine, \u0161portnike in ljubitelje glasbe. Udele\u017eba je bila odli\u010dna, odzivi pa izjemno pozitivni, dogodek pa je predstavljal \u0161e en mejnik za AMALU: predstavil se je ne le kot modna znamka, ampak tudi kot kulturna sila, ki na novo definira, kako do\u017eivljamo elektronsko glasbo in gibanje. <\/p>\n\n

Kolekcija Clarity je zdaj na voljo po vsem svetu v uradnem AMALU online boutique<\/a>.<\/p>\n\n

Fotograf: Amadej Hrcog in Matej Gruji\u0107<\/p>\n\n

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